Flaherty scores a touchdown
Budgets are where the rubber really hits the road in politics. Politicians can – and often do – promise things and support ideas ‘til the cows come home … but when something is put into the budget, it’s actually going to happen. So federal Finance Minister Jim Flaherty scored a large Touchdown when he unveiled the Harper government’s maiden budget this week, because it followed through in no uncertain terms the Conservatives’ key campaign promises: cuts in taxes (and specifically in the GST), more money for the military, and financial resources to get tough on gun crime and to ensure a more accountable government. Regardless of how you might feel about the Harper agenda, the fact that the budget walks the talk of the Conservative election campaign commitments makes it a great piece of communications.
Bob Reid has been a journalist and media advisor to a former Ontario Premier. He is now Veritas’ principal media coach.
Touchdowns and Fumbles
Did you see the big story in the news this week? Can you believe someone ACTUALLY said that to a reporter? How would you have handled yourself in that situation?
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